AdvicePay Enterprise User Blog

How to Position Fee-For-Service with Existing Clients

March 24, 2020 By Honor Randall
Honor Randall

AdvicePay co-founders, Alan Moore and Michael Kitces, opened up on all things AdvicePay earlier this year in their “Ask Me Anything” session. One popular question they answered was “How would you position the fee-for-service option with existing clients, who may already be getting these services and advice for no additional fee from us?”

Alan shared the powerful message, “Be honest. Be transparent. Just say that you’re evolving your business.”

Michael followed up with the suggestion of getting clear about segmenting your services and sharing with clients what services are included with AUM pricing and what additional value you bring with fee-for-service costs. 

Watch the 3-minute clip below to hear more from Alan and Michael.



Posted by Honor Randall

Honor is excited to help AdvicePay users make the most out of our platform to help expand their businesses. Having worked in the financial industry for five years, Honor has considerable experience assisting financial advisors as a paraplanner. When she’s not helping enterprises implement AdvicePay into their business, you can find Honor running, cooking, and exploring National Parks with her husband.

Topics: Practice Management